Now the Swedish start-up is getting ready to expand its service across gaming platforms and create a strong, global brand.
We are thrilled that EA has selected G-Loot with its brand GLL for its first Apex Legends Global Series - The First International Esports Program for the Franchise.
This week, 16 of the world's best teams in the game PLAYERUNKNOWN'S BATTLEGROUNDS (PUBG) will face each other to compete for $300,000. All eyes will be on the premier esports event in Stockholm, GLL Grand Slam: PUBG Classic. Millions of viewers across the globe will cheer on their favorite esports teams as they fight for survival throughout the course of three days (July 19-21).
Today, Stockholm-based esports company G-Loot, with its Battle Royale brand GLL, announces its partnership with PUBG Corporation (PUBG Corp.) to host a new PUBG Classic event, GLL GRAND SLAM: PUBG Classic. The multi-regional tournament for PLAYERUNKNOWN'S BATTLEGROUNDS (PUBG) will be held in Stockholm from July 19-21, 2019. GLL is one of the largest platforms and tournament organizers for battle royale esports competitions. With the GLL GRAND SLAM, the company is looking to attract a worldwide audience by organizing one of the largest tournaments in PUBG esports that includes 16 top teams from North America, Europe, Oceania, and Latin America.
Swedish esports company G-Loot has secured 25 million US dollars, approximately 230 million SEK. This is one of the largest investments ever made in a European esports company. The funds raised will be devoted to increasing the pace with which competitions with cash prizes are offered in PC and mobile gaming to more players globally. The major current owners, including Swedbank Robur and the Nordic Asset Management company Norron, have participated in the heavily oversubscribed emission.
This weekend it's time for the Grand Final of GLL Season II in one of the world's largest games: PlayerUnknown's Battlegrounds. The Grand Final of the league which will be held at Nobelberget in Stockholm, August 10th-12th, will feature the top 16 teams from the Western world that have qualified through the regular season that has been online. Millions of viewers are expected to follow the final where the players will compete for a prize pool of $100,000 USD.